Structure the regional brief
Each market, date range, format and audience requirement is captured before the schedule is assembled.
Handle inquiries across markets and formats while preserving local availability, pricing, production rules and approval authority.
A regional brief often crosses market boundaries. The response has to compare faces consistently without flattening the different rate cards, posting cycles, restrictions and team responsibilities behind them.
Each market, date range, format and audience requirement is captured before the schedule is assembled.
Availability and prices are checked against the operator records and rule set that apply to each face.
The buyer receives a coherent proposal after the appropriate operator approvals are complete.
Build a six-week campaign across Little Rock, Tulsa and Oklahoma City using a mix of static and digital boards under $45,000.
The agent separates known facts from missing details, checks the relevant faces and dates, applies the operator's rules and prepares the response for approval.
The working demo uses fictional inventory and does not send anything to a buyer.